Web Design: Do's and Don'ts

Designing websites can be a challenging but also a fun experience. Whether you are a beginner or a seasoned expert, there are some things to consider when designing a website. In this article, we'll reveal some of the best practices for designing websites, as well as some of the worst things you can do.

First and foremost, it's important to remember that functionality is more important than aesthetics. While you want your website to look good, it shouldn't come at the expense of functionality. Your website should be easy to navigate and user experience should be at the heart of your design. Also, it is important to keep in mind that your website must be fast and load quickly in order to keep users on it.

Second, you should avoid using too many colors, fonts, and images. This can make your website messy and difficult to read. Instead, you should stick to a simple design and use only a few colors and fonts. Also, you should only use images where they are needed and will enhance the user experience.

Design and appearance

When it comes to website design, there are some do's and don'ts. In this part of the article, we will talk about a few things to keep in mind when designing a website.

Colors and fonts

Colors and fonts are important design elements that can affect the impression a website leaves on the user. It is important to choose the right colors and fonts that will fit into the theme of the page and that will be easy to read. We recommend using contrasting colors to make the text stand out, and choosing several fonts that combine well.


Responsiveness is key when designing a website. More and more users access the internet via mobile devices, so it is important that the website adapts to different screen sizes. We recommend using responsive design so that the website automatically adapts to the size of the screen on which it is displayed.


Navigation is an important element of a website that allows the user to move around the page and find the desired information. It is important that the navigation is simple and intuitive to use. We recommend using clear and descriptive names for categories and subcategories, and using breadcrumb navigation so that the user always knows where he is on the page.

Content and SEO

Quality content

Quality content is critical to the success of any website. It attracts visitors, improves user experience and increases time spent on the site. Also, quality content can help improve your position on search engines.

To ensure quality content, we must focus on the following:

  • We use clear and understandable language that targets our audience
  • We pay attention to spelling and grammar
  • We use relevant and valuable information
  • We use visual elements such as images and videos to enhance the user experience
  • We pay attention to the length of the text - articles that are too short or too long can negatively affect the user experience

Optimization for search engines

Search Engine Optimization (SEO) is the process of improving the visibility of a website on search engines like Google. This is important because the higher the visibility, the more likely visitors will find our site.

To improve SEO, we need to focus on the following:

  • We use keywords in titles, subheadings and text
  • Pay attention to the length of meta descriptions - they should be between 50 and 160 characters
  • We use alt tags for images to improve visibility on search engines
  • We pay attention to page loading speed - slower pages can negatively affect SEO

By combining quality content and search engine optimization, we can ensure that our website is visible and relevant to our audience.

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