A catalogue for comparing air conditioners, from the people who also install them.

Iskramont does air conditioning in Zadar under one promise: from idea to installation. Working out the right unit for the room is the first half, fixing it to the wall is the second, and carrying both under one promise is the whole point. They had no website, so a customer had no way to find that out.

They asked for something that could carry both halves at once. A real catalogue of the units they stock, and a company site that reads like the local installer you would call.

The catalogue runs across five brands plus multi-split systems, laid out so someone can put units side by side and work out what suits the room before speaking to anyone. Ordering goes through direct contact rather than a basket, because that is how this business closes: the unit is half the decision and the installation is the other half, and the second half needs a person.

Around it sits the company itself, the services, the installation offer, the local presence. The same promise on every page, so a visitor who arrives on a product page and one who arrives on the homepage get the same answer about who they are dealing with.

Iskramont run their own Google Ads. The site was built so the pages those ads point at are the pages that hold a visitor: a specific unit, a specific service, with the next step already on screen. Before this there was nothing for an ad or a search result to land on at all.

We host the site. Iskramont run it day to day.